Tracked.com – a new startup on company information

Yesterday, CNET reported on a startup which is coming out of stealth and launching publicly, tracked.com.  Here is their claim as far as its value:

Tracked.com, of course, provides extensive information on ticker-based companies, including company financials, much like Google and Yahoo Finance do, but it’s not just a stock service. Its strong point is that it also tracks privately held companies, gathering any available information on them. For all of these companies, Tracked shows a wealth of information and news as well as the people associated with the company, complete with fleshed out profiles on them as well.

Having tested the site out a bit this morning, I can’t say that I would use it over for-fee services;  the private companies I tested it against didn’t show much valuable information.  Still, it is a free alternative, and since it’s still in start-up, there is likely a lot more development to come, so it’s worth keeping an eye on.